Announcing a New Professional Learning Lab Webinar Series: Economic Development Marketing: Changing Environment, Changing Expectations Webinar

TVA_ED_TVW_TypeTVA has an affiliation with the Professional Learning Laboratory, a network of professional economic development trainers and their guests, who offer webinars on topics specifically designed for the economic development practitioner, their staff, and supporters. The webinars are offered at a discount for individuals or groups through the TVA registration link below.

Webinar:  Economic Development Marketing: Changing Environment, Changing Expectations

Presented by: Panel: Gray Swoope, VisionFirst Advisors

Kellie Danielson, Montana West

Joe Raso, formerly Colorado Springs Regional Business Alliance

Date:  Thursday, April 23, 2015

Time:  1:00 P.M. Central; 2:00 P.M. Eastern

Run Time: 90 minutes (60 minutes for presentation and 30 minutes of Q&A)

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Business Executives Share Insights

Source: Area Development Magazine

Source: Area Development Magazine

Area Development has released results from its latest (2014) Corporate Executives Survey.

Every year, the economic development magazine canvasses hundreds of business leaders. (They also survey site selection consultants; see results here).

Nearly 150 executives from manufacturing, financial services, insurance, real estate and distribution/logistics participated; 52 percent are CEOs, owners or CFOs. More than half of the survey participants make final site selection decisions.

Three takeaways stand out:

  • Highway accessibility, occupancy and construction costs, and site/land availability are top project drivers

(Highway accessibility has been ranked second for many years and moved to first this year; O&C costs moved from fourth in 2013 to second in 2014; available land ranks third in the 2014 survey, moving up from a 13th ranking in 2013; and available buildings moved up to fourth in 2014 from sixth in the 2013 survey.)

  • Executives still look to the Valley states to expand, but not necessarily first
  • Company leaders still plan to expand, but somewhat less than in the past

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Seeing More Bunny Pics?

 

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Of course, you are seeing more bunny images as we get closer to Easter. But have you paused to ponder how many more pictures we see every day now? With smart phone proliferation, there are thousands of photos of children, grandkids, celebrations, travel destinations, etc., shown and posted every second.

Visual elements not only enhance communication, but also affect us emotionally, and that makes the call to action that much more compelling. Today’s studies show that people process visual information 60,000 times faster than narrative information. For example, it is much easier to show a circle than to describe:

 

Graphic Description                                                           Textual Description                                      

circle                                      text

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Congrats to TVA’s 2015 Rural Leadership Institute Graduates

Shown at Graduation: Left to Right: Teresa Sampson (Duck River Electric Membership Cooperative), Travis Groth (Maury Alliance), Stephen Crook (Highlands Economic Partnership), Jessica Farlow (Tennessee Central Economic Alliance), Diana Goss (DeKalb County Economic Development Authority), Michelle Price (Upper Cumberland Development District), Jamie Troutman (Cullman Economic Development Agency), Allen Kurr (Oxford-Lafayette County Economic Development Foundation), John Bradley (TVA Senior VP of  Economic Development), Billy Loggins (City of Crossville), Jody Sliger (Sparta-White County Chamber of Commerce), Lauren Buntin (North Mississippi Industrial Development Association), Hunter Aycock (Community Development Foundation), Wayne Goodrum (Warren Rural Electric Cooperative Corporation), James Bates (Mount Pleasant Power System), Ginger Lawyer (TVA Economic Development), Emily Johnson (Henderson/Chester County Chamber of Commerce), Rachel Crickmar (TVA Economic Development) Not pictured: Patrick Hurley, Union County Chamber of Commerce

Shown at Graduation: Left to Right: Teresa Sampson (Duck River Electric Membership Cooperative), Travis Groth (Maury Alliance), Stephen Crook (Highlands Economic Partnership), Jessica Farlow (Tennessee Central Economic Alliance), Diana Goss (DeKalb County Economic Development Authority), Michelle Price (Upper Cumberland Development District), Jamie Troutman (Cullman Economic Development Agency), Allen Kurr (Oxford-Lafayette County Economic Development Foundation), John Bradley (TVA Senior VP of Economic Development), Billy Loggins (City of Crossville), Jody Sliger (Sparta-White County Chamber of Commerce), Lauren Buntin (North Mississippi Industrial Development Association), Hunter Aycock (Community Development Foundation), Wayne Goodrum (Warren Rural Electric Cooperative Corporation), James Bates (Mount Pleasant Power System), Ginger Lawyer (TVA Economic Development), Emily Johnson (Henderson/Chester County Chamber of Commerce), Rachel Crickmar (TVA Economic Development) Not pictured: Patrick Hurley, Union County Chamber of Commerce

We wish a hearty congratulations to a group of 17 Valley economic-development officials who recently graduated from the Rural Leadership Institute, a series of professional-leadership training sessions developed and sponsored by TVA Economic Development.

“Leadership is vitally important to rural communities,” said TVA Senior Vice President of Economic Development John Bradley. “Rural communities’ abilities to attract new jobs and investments and help existing companies remain and grow in the Valley are crucial. This requires preparing for growth opportunities, having market-ready sites and buildings, and using effective leadership, communication and technology resources in order to actively compete in a globally competitive marketplace. (more…)

Announcing a New Professional Learning Lab Webinar Series: Economic & Workforce Development – Meeting the Needs of Employers

TVA_ED_TVW_TypeTVA has an affiliation with the Professional Learning Laboratory, a network of professional economic development trainers and their guests, who offer webinars on topics specifically designed for the economic development practitioner, their staff, and supporters. The webinars are offered at a discount for individuals or groups through the TVA registration link below.

Webinar:  Economic & Workforce Development – Meeting the Needs of Employers

Presented by:  Sara Dunnigan, Virginia Board of Workforce Development &

Christine Quinn, State of Michigan Workforce Development Agency

Hosted by:  Whittaker Associates, Inc.

Date:  Thursday, March 26, 2015

Time:  1:00 P.M. Central; 2:00 P.M. Eastern

Run Time: 90 minutes (60 minutes for presentation and 30 minutes of Q&A)

Register Now

What the Webinar Will Cover:

How are economic development and workforce development organizations collaborating to address the needs of existing employers?   What new ideas are being implanted to address the shortage of the middle-skill gap in our economy? (more…)

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